职位描述：
Summary：
Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.
The worldwide Apple Retail Engagement & Marketing (REM) team defines, makes and delivers programs, campaigns, initiatives and experiences that help Apple Retail’s customers and teams discover, be inspired by, learn about and go further with Apple’s products and services, and does so in a manner that is true to our values.
The Creative team in REM drives excellence in how our learning, communication, and experiential content is expressed. In this role, you’ll work both conceptually and practically to innovate, elevate, and expand the ways we stay connected and serve our audiences through best in class video. From pitch to edit, you’ll be focused on inspiring and recognizing our amazing teams around the world, along with delivering information and perspectives critical to our business.
Description：
As a creative leader and maker for video, you will work to design and create video that elevates the Retail experience of our teams and customers in China.
– Research and recognize trends, insights, and innovate for audience needs
– Respond to strategic and editorial goals with creative solutions
– Develop ideas into pitches and prototypes
– Lead all phases of the creative process
– Follow through on challenges and details with partners and business leaders
– Absorb feedback, question assumptions, and articulate your point of view
职位要求：
Minimum Qualifications：
A portfolio with examples of video you’ve directed and edited
3+ years experience in creating video, with experience in managing all major aspects of video creative and production
Fluent in both English and Chinese (Mandarin)
Preferred Qualifications：
Experience delivering creative work for social platforms
Proficient Motion Designer
招聘部门：
Apple Corporate Functions
工作地点：
Shanghai, Shanghai, China
面试建议：
Apple的视频创意负责人职位不仅要求你具备出色的视频创意和制作能力，还需要你能在多元文化环境中自如地运用中英文进行沟通。这个职位的关键在于如何通过视频内容提升零售团队和客户的体验，因此面试官会特别关注你在视频创意全流程中的经验，以及你如何将战略目标转化为创意解决方案的能力。 在准备面试时，你需要准备一个展示你导演和编辑视频作品的详细作品集，这是证明你能力的最直接方式。同时，考虑到这个职位需要频繁与团队和业务领导沟通，你需要准备好展示你如何吸收反馈、挑战假设并清晰表达自己观点的例子。此外，由于这是一个领导职位，面试官可能会询问你如何管理创意流程中的各个阶段，以及你如何应对挑战和细节问题。建议你在面试前回顾一下你在社交平台上的创意作品，并准备一些具体的案例来说明你是如何创新和提升视频内容的。
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