职位描述：
Summary：
Apple’s Worldwide Communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in public relations, journalism, social media, writing and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple!
The Greater China team develops and manages world-class communication efforts that support Apple’s business in country. Currently, we are seeking a Creative that specializes in social media to drive creativity and visual storytelling by collaborating closely with content, data strategist and PR professionals who work closely with press and influencers both day and night. You will be expected to be hands on, obsessed with details, bring bold new ideas, and ensure the highest standards of aesthetic and visual excellence. We make the results beautiful, and the effort invisible.
Description：
The successful candidate will deliver innovative thinking, and closely collaborate with multiple teams to deliver integrated and cohesive creative solutions
– Partner with content managers, producers as well as respective PR team members, to push for creativity and innovation in Apple’s social media storytelling, with the goal of maximizing Apple’s impact and influence in the market.
– Work hands-on in the ideation, concept development and execution of a wide range of visual design projects for multiple platforms.
– Initiate ideas with insights and identify new opportunities to drive for bigger impact by leveraging key business moments.
– Play an instrumental role in influencing how product launch and momentum campaigns are developed to ensure maximum social media impact in the region.
– Have a deep knowledge of Apple, its products, its business prioritization to help the team deliver world-class communications on social media platforms.
职位要求：
Minimum Qualifications：
Provide a design portfolio or work samples.
3+ years of overall design experience with a focus on social and digital media.
Advanced design skills, technical knowledge, and a deep understanding of the design process and trends in social platforms and digital mediums.
Well-versed in design fundamentals, including but not restricted to videos, motion, digital /interactive and illustration.
Fluent Chinese; good written and spoken English skills for effective communication with international team members.
Preferred Qualifications：
Bachelor or above degrees in communications, marketing, new media, photography & film, visual design, digital arts, culture & arts, etc.
Strong sense of visual storytelling and content aesthetics suited to Gen Z.
Be proactive and independently creative, able to adapt to an ever-evolving landscape with creativity and innovation, while working in ambiguity and still delivering results on time.
Possess a strong visual design background with a keen eye for aesthetics and attention to detail.
Effective communication skills, written and verbal, with a demonstrated ability to work cross-functionally.
Excellent organizational and project management skills.
Desire to deliver at an outstanding level with a particular passion for crafting work that is thoughtful, relevant, accurate, clear and inspiring.
Ability to make sense of complex and sometimes contradictory information to effectively solve problems.
Uses a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses.
High level of professional judgement and autonomy.
Self managed and independent.
Attentive to details.
招聘部门：
Apple Marketing
工作地点：
Shanghai, Shanghai, China
面试建议：
Apple的社交媒体创意专员职位是一个极具挑战性的角色，它要求候选人不仅具备扎实的设计功底，更需要有敏锐的市场洞察力和创新思维。这个职位的独特之处在于它强调视觉叙事的能力，特别是在社交媒体平台上讲述Apple产品故事的艺术。面试官会特别关注候选人对Apple品牌的理解深度，以及如何将这种理解转化为吸引人的视觉内容。 为了准备这次面试，建议你首先深入研究Apple近年在社交媒体上的创意表现，特别是针对中国市场的案例。准备一个能展示你多方面设计能力的作品集，重点突出那些能体现你视觉叙事技巧的项目。面试中可能会遇到关于如何处理模糊创意要求的场景，准备好用具体案例说明你是如何在不确定条件下依然能按时交付高质量成果的。此外，由于这个职位需要频繁的国际团队协作，确保你能用英语流利地讨论你的创意理念和工作方法。记住，Apple看重的是那些能将复杂想法转化为简洁、优雅视觉表达的创意人才。
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