Apple – Event Manager, Greater China 职位分析和面试指导

职位描述:

Summary:
Apple’s Events and Experiences team informs the world about the Company, our innovative products and services, and the values that drive our company. The team includes professionals with backgrounds in public relations strategy, journalism, buzz marketing and event design, management, operations and production. We’re looking for inventive, collaborative professionals from a variety of creative fields.

We are seeking an Event Manager with deep expertise who can lead conference events for both virtual and live experiences. You will leverage creativity and deep expertise within the events industry to incorporate new ideas and technologies that improve and evolve our ability to connect with our key audiences. You are highly skilled at crafting experiences that are unique, engaging and authentic. You enjoy collaborating, demonstrate integrity and a developed sense of accountability and quality. You are dedicated to delighting customers, employees and partners, and innovate down to the details to deliver extraordinary experiences.

If this sounds like you, come and do the best and most exciting work of your career here at Apple!

Description:
Lead implementation of event programs owned and supported by worldwide events & experiences and partners across Apple. Conduct project planning and complete event strategies that build upon Apple’s values and strengthen its culture.

– Drive entire project lifecycles for events: event vision; scheduling and timeline management; budget management and financial oversight; technical development, logistics and operations; vendor management; physical execution and reporting.

– Conceptualize ideas and event concepts that are fresh, outstanding, and relevant for the brand, using its unique assets, venues and programming.

– Facilitate collaboration and communication among partners and external resources.

– Establish expectations and timelines to ensure parallel work streams implement simultaneously, seamlessly and according to plan.

– Cultivate relationships with finance and procurement partners to ensure processing of vendor agreements, purchase orders, and payments.

– Oversee design and buildout of spaces and places to meet brand and event production requirements

– Collaborate with the Cupertino-based Worldwide Events team in bringing the best of Apple to life.

– Contribute to an environment that focuses on the audience experience, delivering world-class events, and pushing through decisions that are best for Apple.

– Champion the end-to-end process from vendor procurement through fiscal reporting.

– Develop weekly and monthly content calendars in partnership with the wider PR, Marketing Communications, Product Marketing, and Business Affairs teams, mapping out key moments, cultural opportunities, and brand initiatives.

职位要求:

Minimum Qualifications:
8+ years experience leading events for brands either in-house or at a premier experiential or marketing agency.
Experience leading multi-day event programs from concept through completion.
Fluent in Chinese and English

Preferred Qualifications:
Bachelor or above degrees in communications, journalism, marketing, cultural studies, or related fields.
Excellent written and verbal communication skills.
Proven proficiency in handling event logistics production and technical elements.
Passion for building brands and an obsession for details.
Experience creating events for Senior Executive and C-Level audiences.
Cultural awareness that informs key concepts and emerging trends.
Comfortable navigating through ambiguity while setting objectives and advancing results.
Obsession for details and the customer experience.
Ability to make good timely decisions that keep the project moving forward.
Deploys resources effectively and efficiently.
Cross functional collaborator with an ability to mentor and lead.

招聘部门:

Apple Marketing

工作地点:

Shanghai, Shanghai, China

面试建议:

Apple正在寻找一名大中华区活动经理,这个职位不仅要求你有丰富的活动策划和执行经验,还需要你具备跨文化沟通能力和对细节的极致追求。面试官很可能会重点考察你在品牌活动中的创新能力、项目管理能力以及在高压力环境下的决策能力。 为了准备这场面试,建议你提前准备几个你主导过的复杂活动案例,尤其是那些需要跨部门协作或涉及高级别观众的项目。展示你如何在这些项目中运用创意和技术来提升观众体验,同时确保活动与品牌价值观一致。此外,准备好讨论你如何处理预算管理和供应商关系,因为这些都是这个职位的核心职责。最后,别忘了强调你的双语沟通能力,这在Apple这样全球化公司中尤为重要。

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